I’ve realized today that I’ve definitely got a problem with focus! Before I maximize the profitability of one campaign I’m off building another one. With good reason of course…today I was working on one of my new campaigns and whilst I was conducting keyword research I noticed that a super competitive niche that I had given up on sometime ago was void of competition. Where did everyone go? A couple of months ago I dropped out of that niche because there were just too many advertisers paying ceiling high bid prices to be on the first page of Google. 40 competitors gone poof….with only 4 remaining…thanks to the recent Google slap I’ll bet!
I thought to myself..this is time to get in…to build up my site and get that great quality score before everyone bounces back in full force. Theres never been a better time to start building up those quality content landing pages. I truly believe that the people who are making big money on Adwords are the ones who put in a lot of effort in not only testing and tweaking their campaign but also building highly relevant quality content landing pages. All that effort will truly pay off in the end!
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